COMMUNICATIONS

GLOBAL REACH – Communicating to Scale

A long-time international security client was seeking to convey the full scope and breadth of its offerings to a wider audience. TMA stepped in to develop a full-scale communications strategy, and a plan for executing it.

Over several workshopping sessions, we guided our clients toward a structure for their messaging that would land with audiences at home and abroad. 

We built upon the brand equity they’d established with their current clients to lend them the kind of credibility that firms seeking technological and physical security need to see in a new provider. We develop an integrated messaging approach based on their existing assets.

We supported our strategy with artwork, branding and language that conveyed the authority that our client brings to its work. 

Now, the company’s messaging and presence matches the integrity and trustworthiness they provide to their clientele, and the positive word about the experience they deliver is spreading around the world.